Development of Fintech Sector in Turkey

Abstract

Today, the financial sector is facing great changes. Innovations in financial technology are leading us to a new era of destruction. In a more competitive environment than ever, identifying tomorrow's winners and losers will be the key to capitalizing on the potential growth of the fintech industry. In recent years, the number of daily financial transactions has steadily increased, and digital payments are increasingly being incorporated into routine operations. Shopping on social media platforms, transferring money through messaging applications and paying in the car using voice control have become a vision, not a future. The pace of innovation is increasing and customers want to make secure financial transactions anywhere, anytime, on any platform. Financial companies are also aware of how fast consumer behavior is changing. This article attempt to evaluate the development of fintech sector in Turkey.